Google’s December 2024 Spam Update caused a lot of movement among niche sites. Mostly downward movement, as usual. 13% of the 11,500 Mediavine and Raptive-monetized sites I tracked had traffic declines of more than 20%. But, it’s not all doom and gloom. 5% saw traffic increases of more than 20%! 🙃 In an effort to … Read more
I have a bad habit when it comes to building online businesses. Lots of people struggle with the same thing. The bad habit is trying to figure out everything before starting. It’s wise to have a plan, but when an imagined small hiccup that could happen well into the future stops you from doing anything, … Read more
Something that resonated with me recently was the owner of Birdzilla sharing that he was on plan D (see this interview). Birdzilla wasn’t his original plan. It wasn’t plan B. Or even plan C. It was plan D. Considering how much Google has changed in the last year – and the fact that the golden … Read more
This might be a hot take right now considering Google’s recent crackdown on mass AI-generated content: I think AI content is fine. As long as it’s helpful and accurate. This isn’t just a blind opinion, by the way. It’s an opinion, yes, but I’ve looked through hundreds of sites, many of which are doing just … Read more